About the Client
Our client is an emerging fintech company developing a cutting-edge B2C payment solution. With a small but steadily growing team, they are looking for a proactive marketing professional to establish and lead their marketing efforts from the ground up.

Role Overview
As a Marketing Manager, you will be responsible for shaping the brand’s positioning, developing and executing marketing strategies, and handling everything from content creation to advertising. This is a hands-on role for a self-sufficient marketing generalist who thrives in an unstructured startup environment.

Key Responsibilities

• Develop and execute a comprehensive marketing strategy to establish a brand presence.
• Conduct market research, analyze competitors, and position the product effectively.
• Manage all marketing activities, including digital campaigns, content creation, and social media management.
• Oversee the development of the company’s website and ensure engaging high-converting content.
• Create compelling copy for various channels, from social media to landing pages.
• Collaborate with founders to align marketing initiatives with business goals.
• Track marketing performance and optimize campaigns based on data-driven insights.

Requirements

• Fluent in Russian & English.
• Minimum 2 years of experience in marketing, ideally within fintech.
• Strong ability to work independently and structure marketing efforts from scratch.
• Experience in digital marketing, content creation, and brand positioning.
• Hands-on experience with copywriting, and performance marketing is a plus.

Key Soft Skills

• Self-starter with a proactive mindset.
• Strong analytical and problem-solving skills.
• Creativity and adaptability in a fast-paced environment.
• Ability to work efficiently with minimal supervision.

What We Offer

• Competitive compensation package based on experience and expertise.
• Remote work opportunity (within the EU or Asia).
• Opportunity to build a marketing function from scratch.
• Work closely with experienced fintech founders in a growing company.

Interview Stages

1. Initial screening with our team.
2. Interview with founders.
3. Test task to assess skills and approach.