Head of Retention – iGaming
Make retention a growth engine. Shape journeys. Build loyalty that scales.📈
About the Client
Our client is an international group of companies in the iGaming industry. The group is actively expanding its commercial reach and building skilled in-house teams to support strategic development across multiple verticals.
Role Overview
This role is focused on driving user retention and player lifetime value across multiple brands and markets. The Head of Retention will lead the CRM and player engagement strategy, working closely with product, marketing, and data teams to improve segmentation, personalization, and player lifecycle performance.
Key Responsibilities
Own the retention and reactivation strategy across all brands and markets
Build and lead the CRM team (email, push, onsite, in-app, SMS)
Define lifecycle journeys and segmentation logic for player groups
Drive player engagement through targeted campaigns and automation
Align retention initiatives with product features and bonus mechanics
Track KPIs (ARPU, LTV, churn, reactivation) and optimize accordingly
Collaborate with BI, product, and marketing teams for data-driven planning
Ensure compliance with communication and data privacy regulations
Requirements
5+ years in CRM or retention-focused roles within the iGaming industry
Hands-on experience with retention platforms and campaign automation
Strong understanding of player behavior, segmentation, and lifecycle management
Proven ability to impact LTV, ARPU, and churn reduction
Fluent in English and Russian
Key Soft Skills
Analytical mindset with attention to detail
Strong leadership and stakeholder management skills
Structured and goal-oriented approach
Comfortable working in fast-paced, multi-brand environments
What We Offer
Competitive compensation
Full ownership of the retention function with strategic visibility
Cross-functional collaboration with product, data, and marketing teams
Long-term opportunity within a growing international iGaming group
Make retention a growth engine. Shape journeys. Build loyalty that scales 📊
- Department
- Join Marketing and Growth
- Role
- Retention Manager
- Locations
- Cyprus
- Remote status
- Fully Remote
- Compensation Package
- To be discussed

About Evotym
Evotym is dedicated to building exceptional teams for growing companies.
As a leading Fintech Staffing and Recruitment agency, we connect top-tier talent with Fintech companies, driving their success and growth. Our expertise in the sector allows us to understand its unique challenges and opportunities, ensuring we match the best-fit candidates with our clients.
Join us and be part of a dynamic team and make an impact in the fintech industry.